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The two routes that make up La Ruta Criolla are projected to generate about $58,000 in monthly economic impact, government ...
A tourism boon in Puerto Rico has local hotspots facing challenges of cultural dilution and environmental strain.
The last major government-led initiative before Discover Puerto Rico was the “Isla Estrella” campaign, which included a sponsorship deal with Spain’s Sevilla FC soccer team.
In Vega Baja, Benito Antonio Martínez-Ocasio’s hometown, the Autonomous Municipality and its Office of Tourism, Art and ...
Discover Puerto Rico, the Island's official Destination Marketing Organization (DMO), announces its Valentine's Day initiative, "Love Letter from Puerto Rico," with Puerto Rican actor and ...
Noemí Pérez leads Puerto Rico's medicinal cannabis movement, aiming to expand education, reduce stigma, and promote wellness tourism.
Bad Bunny's concert residency in San Juan has ignited a tourism surge, and the island is meeting the moment with sustainability-focused initiatives.
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