Researchers isolated one kind of cone in the eye and aimed lasers at it to allow subjects to see a super vibrant teal shade ...

A team of scientists has found a way to unlock a color that doesn't exist in the natural world. Named "olo," this new shade ...

Scientists discover new color 'Olo' that humans can only see with special laser technology. A research team from UC Berkeley ...

The artist-provocateur reverse-engineered the blue-green shade called ‘olo.’ Now you can buy it as an acrylic paint.

Scientists have unveiled Olo, a new colour invisible to the naked eye, through specialized laser technology called Oz. This ...

The color, dubbed olo, is described as an intensely saturated teal. Researchers say it might have applications in ...

Using an experimental technique called "Oz," researchers stimulated the human retina such that people saw a brand-new color.

“It was breathtaking.” Researchers say they’ve discovered a new color called “olo” – similar to a peacock blue. Professor Ren ...

Don’t believe it? Well, you can see the color for yourself. Beware though: it is a new hue that can’t be found on a Pantone ...

The newly described method and prototype machine is called the Oz Vision System, (a not-so-subtle nod to reaching somewhere ...

There’s something undeniably thrilling – and slightly unsettling – about learning that scientists have somehow coaxed our ...

We recently published a list of Ride Sharing and Food Delivery Stocks List Ranked by Hedge Fund Sentiment. In this article, ...