The following six-step process channels everyday innovators to apply the insights gained from analysis of innovation best ...

My odd explorations were part of a five-step innovation method I’ve used for many problem-solving projects as a marketer, consultant and analyst. Biological evolution uses essentially the same ...

When Procter & Gamble wanted to disrupt the household-insecticide market, it relied on a smaller, more nimble team to develop Zevo, a kid- and pet-friendly product that was initially purchased as ...