The logo spells out the full name, in contrast to its predecessor, which had the acronym "AEP." The new tag line is "Boundless Energy." The logo change, announced Wednesday, is Columbus-based AEP ...

AEP Texas President and COO Judith Talavera said the new look matches a changing industry, so it was time to rebrand to reflect the transformation. The logo will be fully adopted in phases over ...

AEP changing its logo for the 1st time in 30 years. expand. American Electric Power's new logo features the tagline "Boundless Energy." By Tom Knox – Reporter, Columbus Business First.