Amazon has automatically started upgrading its Amazon Prime members to the Alexa Plus assistant. In the latest update, users ...

Amazon is informing Prime members that their Echo devices are receiving a free automatic upgrade to Alexa Plus.

Did you just get an unwelcome Amazon Alexa Plus upgrade? Find out why it happened and how to revert back if you don't like it.

Over the past couple of weeks, users on the r/alexa subreddit have reported getting automatically upgraded to Alexa Plus as a ...