A 2019 Gartner survey reported that 82% of organizations had created customer journey maps. That figure is probably higher now. Customer journey is a term tossed about as liberally as confetti at a ...

Just about every company and IT group today claims to be “customer-centric,” but at my company, it’s more than a slogan. In my 38 years in the IT profession, I’ve learned that working closely with our ...

The experiences your customers and prospects have with your brand can have a huge influence on whether they choose you or your competitors for their next purchase. In fact, research has shown that 89% ...

Research by CB Insights found that a staggering 70% of tech startups fail. Most don't even get to the second funding round. While a company can fail for a number of reasons, too many fall flat because ...

During periods of inflation and economic downturn, such as what we’re experiencing currently, business leaders tend to develop conservative mindsets. There is a common, natural mindset that people ...

A Five-Step Roadmap to Become a Customer-Centric Company By Brian Solis To drive growth in this new economy takes more than transferring existing models and processes to digital touchpoints. It ...

The HBR Executive Playbook on building an organization where customer success is the foundation of long-term growth. by Rachel DuRose Customer-centric organizations follow a simple principle: ...

Opinions expressed by Entrepreneur contributors are their own. Sometimes, blazing your own trail is the easiest way to get lost — just ask Shyp. Though the startup aimed to disrupt the shipping ...

I’m very lucky to work for a company whose whole ethos is to elevate people’s experience. As the Head of Customer Success, my role here is charged with evolving our customer experience strategy in ...

This session takes the fundamentals of customer experiences and frames them in a strategic business context. Knowing your company, customer, and competition is vital to experience-based ...

With a 50-year history, Epicor is currently shepherding its customers through a transition that's all too familiar to observers of the enterprise applications industry. Harnessing digital technology ...

A customer-centric AI strategy has become more than a technological asset — it's a pivotal component of business success. As we witness the digital transformation of commerce — a statement that is ...