The numbers are staggering – 97% of users look online to find local businesses. Here’s something even more interesting: when people search locally, 72% visit a store within five miles. These ...

By focusing on real customer experiences, consistent information and helpful content, you can gain visibility without ...

In today's digital age, finding local businesses has become easier than ever, thanks to search engines like Bing. With its robust local search features, Bing helps users locate nearby businesses ...

It’s no secret that people use search engines, navigational apps (like Google Maps), and social media platforms to find local businesses. Our Consumer Behavior Index (CBI) research found that 84% of ...

How are Americans using AI to find local businesses? Digital strategist Joe Youngblood recently released a report dubbed "How American Consumers Are Using AI." Based on a new survey of 1,151 U.S.

Maximizing your presence on Google Business Profile can significantly boost visibility for your business in local searches. Conduct keyword research to identify terms local customers are using to find ...

Local search intent is defined as the goal a searcher has when they type a query into a search engine when seeking a resource in a specific geographic location. The local searcher could be looking for ...

Generative AI is changing how users search. With instant answers from AI Overviews, ChatGPT, and other tools, many searchers no longer need to click through to websites – especially for informational ...

Google published a research paper describing how it extracts “services offered” information from local business sites to add it to business profiles in Google Maps and Search. The algorithm describes ...

Search engine optimization (SEO) can feel incredibly overwhelming to many business owners. But did you know that one of the most effective SEO strategies is to target your internet marketing efforts ...