Primers are a product that ‘prep’ or ‘prime’ the skin for foundation; they create a smoother surface for easier, even ...

Create a soft puppy-eye eyeliner look and avoid winged or cat-eye effects. Curl the lashes and apply mascara 2-3 times. Use ...

An InStyle editor, who isn’t always a fan of makeup primers, tried Merit’s Great Skin Instant Glow Serum, which is loved by ...

That irresistible sun-kissed glow that looks like you just came back from a beach holiday (even if you haven't left your city). If you're ready to glow like "that girl" without layers of product, here ...

The focus is on blurring out the lines, pores and smoothening the skin’s surface. Some dub it "cloud makeup," likening it to ...

Olivia Attwood was recently asked how she achieved her every-day 'beautiful, glowy and natural' make-up looks - she ...

One editor puts three different primers to the test during a sweaty three-day weekend at Coachella festival. See her results ...

If you’ve ever applied your makeup in the morning only to find it melting away by lunchtime, you’re not alone. Whether it’s heat, humidity, or a long workday, keeping your makeup looking fresh from ...

This everyday invisible SPF 30 primer will not only give skin a healthy glow ... that makes you look like you just got back from vacation. The key to the "unrecognizable" makeup trend is a ...

The job of a primer is to ensure that makeup stays intact for long hours and also sets up a canvas for flawless makeup to ...

Molly-Mae has been dishing out the details to fans about her summer go-to products to achieve her iconic sunkissed glow - and ...

Ahead, find 10 chic makeup ideas that whisper glamour without trying too hard. This Hailey Bieber-approved trend pairs a ...