Lego is the unmatched leader in the construction category, but two new bricks brands are aiming for a piece of its market ...

After years of waiting, LEGO sets inspired by popular Pokemon characters are incoming, with many fans overjoyed by the news.

Lego said its sales increased last year as its ... take share from its rivals despite a dip in global demand. The Danish toy-bricks maker saw strong growth in the Americas, Europe and Middle ...

Mattel Inc. plans to unveil the company's first brick model set in a matter of weeks, a move seen as a direct step to ...

And given how quickly Bluey merch and toys tend to vanish from shelves, it's a safe bet these LEGO kits will be hot ...

Danish toy group, Lego, is expanding its store at Manchester’s Arndale shopping centre. It will relocate to bigger premises ...

A Lancaster County business invites you to show off your love for Lego and compete in this month’s Build Week.

UNIVERSITY PLACE, Wash. — A University Place toy store was burglarized early Thursday morning, with thieves making off with nearly $10,000 worth of Lego sets in a crime that was caught on camera.

Lego reported a 12% rise in consumer sales in 2024, outperforming both a 1% drop in the global toy market and the sales performance of its rivals.