Lay's is a behemoth of a snack brand, with its name adoring potato chips bags that are constantly being opened all across the ...

Lay’s has officially brought back its “Do Us a Flavor” contest to launch three distinct flavors curated by snack enthusiasts.

What is your $1 million chip idea? That was the question posed by Lay's last year in their Do Us A Flavor contest that generated more than 700,000 submissions from fans across the country.