The consumer shift to digitally delivered video content has now been sealed, based on the May 2025 edition of The Gauge, Nielsen’s monthly report measuring total television usage by platform. As ...

Streaming has outpaced the combined share of broadcast and cable TV viewing for the first time ever, according to a new Nielsen report. Streaming's growth has been driven by three main factors: free ...

LOS ANGELES (Reuters) -Streaming services, which have been steadily gaining in popularity, have finally dethroned broadcast and cable television in the U.S., winning more viewers in May than broadcast ...

It’s become a bit of a cliché to say “broadcast’s back,” since, of course, it never really left. Just ask the fans of “NCIS,” “Law & Order: SVU” or “Grey’s Anatomy,” shows that have been on the air ...

*The battle between streaming TV and its traditional broadcast and cable counterparts has shifted in favor of the former. IndieWire cites Nielsen’s May 2025 The Gauge report in revealing the amount of ...

Streaming has outpaced the combined share of broadcast and cable TV viewing for the first time ever, according to a new Nielsen report. Streaming represented 44.8% of total TV viewership in May, its ...

Streaming has outpaced the combined share of broadcast and cable TV viewing for the first time ever, according to a new Nielsen report. Stream Connecticut News for free, 24/7, wherever you are.