The use of artificial intelligence and machine learning continues to transform marketing operations, now powering 17.2% of ...

The reality is that focusing solely on revenue overlooks the strategic value of marketing, which is key to driving sustained ...

Magna now expects U.S. ad sales to increase 4.3% this year, down from its earlier forecast of 4.9%.

Even when teams share common goals, the lack of standardized and integrated data can create a sense of informational ...

Beyond forecasting, AI enhances sales strategy through intelligent segmentation and targeting. It identifies patterns in ...

Chief brand officer Laurie Lam credits the marketing team with driving 24 consecutive quarters of sales growth and market ...

Semify, a leading white-label SEO engine, has launched a new ROI of white-label marketing calculator designed to help ...

The naming of Debra Stock Wolman as Chief Sales Officer, and Raji Behniwal to the role of Chief Marketing Officer, further ...

Kia India recorded a 19.28% sales increase in March 2025. The Sonet remains the top-selling model, showcasing Kias strong ...