The PPC ecosystem is about to undergo significant changes driven by regulation. With regulation updates such as regional consent requirements and Chrome’s deprecation of third-party cookies later this ...

“Data-Driven Thinking” is written by members of the media community and contains fresh ideas on the digital revolution in media. Today’s column is written by Peter Vandre, Chief Analytics Officer at ...

If your business runs online sales or marketing campaigns, it’s important to know which activities are working and which aren’t. Accurate data is key in making smart decisions, and the power of online ...

Measure R — which supports city youth programming, library programming, crime prevention and utility assistance — is projected to have $3.8 million in revenues and $3.2 million in expenditures next ...

Marin County supervisors approved a revised version of the Measure A sales tax measure for the June 7 ballot on Tuesday. The vote followed a heated community debate over changes in its expenditure ...

A revised plan for Marin’s Measure A sales tax measure would continue to set aside 20% for agriculture, but reduce funding for agricultural easements. Under the plan, approved on a first reading by ...

Today the 401(k) plan is more than an investment program, it is a retirement plan. How successful is your company’s 401(k) retirement plan? Do you know? For more stories like this, sign up for the ...

Tracking your bottom-line sales revenues is not enough to give you the critical information you need to create the most effective sales plans and results. Knowing how products sell by price, ...

After a ballot initiative challenging the city's housing plan qualified, Newport Beach City Council scheduled the measure to ...

Today the 401(k) plan is more than an investment program, it is a retirement plan. How successful is your company’s 401(k) retirement plan? Do you know? In recent years, plan sponsors have been ...