Psychometrics refers to using certain operating procedures based on psychological theory to determine a quantitative value for a person’s psychological characteristics and behaviors such as ability, ...

The US’ Financial Accounting Standards Board (FASB) has issued a new chapter of its Conceptual Framework related to the measurement of items recognised in financial statements. The Conceptual ...

The Interactive Advertising Bureau (IAB) released a new industry resource called the Gaming Measurement Framework designed to bring clarity and consistency to media campaigns in gaming environments, ...

Joseph Schuchter ( [email protected]) is an independent consultant in Berkeley, California. Douglas P. Jutte is an associate professor at the University of California, Berkeley, and executive director ...

The Master of Arts in Evaluation, Measurement, and Research (EMR) at Western Michigan University prepares you for dynamic careers in evaluation, testing, and research across schools, non-profits, and ...

With revenue in the global in-game advertising market expected to hit $124.45 billion this year, the Interactive Advertising Bureau (IAB) is working to provide brands with an elevated measurement ...

The International Association for the Measurement and Evaluation of Communication (Amec) is hosting its eighth annual 'Measurement Month' during November 2021. This initiative, which sees many events ...

The primary focus of the framework is generating data and evidence from the perspective of affected people themselves about how projects are meeting their priority needs and if they feel they have ...

New Framework Provides Clarity, Consistency, and Confidence for Measuring Gaming Advertising Campaigns NEW YORK, June 26, 2025 /PRNewswire/ -- As gaming continues to capture consumer attention and ...