Brand owners are under ever-increasing pressure from online retailers to ensure products are packaged to prevent damage, minimize shipment size, and reduce packaging waste. This year, for example, ...

Forbes contributors publish independent expert analyses and insights. Dr. Cheryl Robinson covers areas of leadership, pivoting and careers. When starting a company, several areas must be considered: ...

Every year, 95 percent of new products fail. The reason is simple: Most customers don’t have the time or energy to weigh the advantages and disadvantages of the products in their shopping carts, so ...

Packaging shapes consumers’ split-second decisions by conveying quality, usability, brand values and sustainability while ...

Right at the boundary between patent law and trademark law lies the interesting phenomenon of product design. The United States Patent and Trademark Office will issue you with a design patent if you ...

What makes a product stand out? When your product is lined up on a shelf with your direct competitors side by side, what makes a customer choose yours over the others? Some of it is brand loyalty.

Traditional single-function packing equipment can no longer meet the need for diversified packaging formats, frequent product changes, and customized batch runs. This shift has paved the way for ...

Pharmaceutical packaging equipment market plays a critical role in ensuring the safety, integrity, and compliance of pharmaceutical and nutraceutical products. These machines handle a wide range of ...

GEA has unveiled its new PowerPak Plus thermoforming packaging machine that enables the use of paper-based packaging alternatives to meet sustainability demands. Following technical modifications, the ...

Safety in the packaging industry used to be a relatively cut and dried affair, a matter of guarding, some e-stops, warning signs and perhaps a class or two. Simply put it all in place, maintain it, ...