Step back in time to ancient Greece, where love took a most extraordinary form. In the myth of Pygmalion, the skilled sculptor whose heart yearned for a love beyond the ordinary. From a dreamy vision ...

They form a collective mythology that is shared and told regularly, consolidating our representations. In this article, I offer you a partial, disorganized and subjective sample of the stories that ...

Based on this myth, social scientist Robert Rosenthal described, in 1968, what he referred to as the Pygmalion effect, sometimes also referred to as the observer-expectancy effect.