Kermit the Frog. Coffee puns like “thanks a latte” and “a matcha made in heaven.” Drawings of dogs, cats, birds and bees.
Starbucks continues to roll out its latest brand campaign with a new 60-second spot made in partnership with Anomaly, per details shared with Marketing Dive. “Hello Again” seeks to reintroduce the ...
The focus with that back-to-Starbucks campaign seems to be much more about that in-store experience and recreating the third place vibe that they were so well known for for such a long time.
Starbucks is in a slump after a year of declining sales, boycotts, and executive turnover. Now, they’ve hired former Chipotle ...
The Back to Starbucks comeback campaign includes an algorithm for mobile orders and high-tech menus, CEO Brian Niccol said. Cafes will have 30% fewer menu options, as well as new seating options.
Missouri sued Starbucks this week, alleging the chain’s push to hire and promote more people of color and women violated anti ...
The changes are part of CEO Brian Niccol’s “Back to Starbucks” campaign, geared at luring back customers. Niccol said in October that reinstalling the condiment bar would make it easier "for ...
and Starbucks ended the campaign. Starbucks paused its longstanding practice of writing on customers’ cups early in the pandemic in 2020 and never brought it back. But instead of a small ...