VIDEO: Watch me tackle the entire Zwift HUB trainer setup process as I unbox, assemble, connect, and start using the Zwift HUB trainer– all as a first-time Zwifter. Is it as easy as they say? ZWIFT ...

Market-leading indoor cycling app, Zwift, has today unveiled its first foray into hardware with the launch of its first-ever turbo trainer, Zwift Hub. It is a direct-drive smart trainer, and the eagle ...

Zwift started out as the massively multiplayer online cycling and running app, providing virtual worlds to explore while working out. In 2022 the company joined the hardware market with its own smart ...

If your New Year’s training goals need a nudge, or a full-on shove, Zwift is once again rolling out its biggest annual event.