You may think there are no benefits to being modest, but a study found that that modest people are much better at moderating ...

Modest fashion has entered the mainstream thanks to a youthful Muslim population and social media. Modest dressers feel underserved by retailers. Brands including Mango, Nike, Net-a-Porter and The ...

In a world where the fashion industry often grapples with representation, there exists a growing movement that advocates for a more understated yet powerful approach to dressing: modest fashion. While ...

Modest fashion is gaining momentum, driven by e-commerce, social media and other nontraditional channels. What is modest fashion? Interpretations differ, but generally speaking, it refers to looking ...

H&M is joining brands like Nike, American Eagle, and Macy's and introducing its own collection catering to the modest shopper. Launching exclusively online on May 3 (with a second drop slated for May ...

When Annabel John goes shopping with Muslim family members and friends, not everyone has the same retail experience. “When I go to the High Street, I can usually go into a store and find clothes that ...

The fashion world has caught on to modest fashion. High necks and low hems grace runways, while luxury brands curate designs tailored to those who want to cover up. But for models who choose to dress ...