Then, in 2024, the Nerds Gummy Cluster went from a gamble that was being marketed in part by word of mouth, to being showcased on a national stage in Ferrara’s first Super Bowl ad.

Nerds Candy launched Nerds Gummy Clusters in 2020, two years after it was bought by Chicago-based Ferrara Candy Company. Prior to the release of the clusters, all Nerds Candy products combined ...

Nerds Gummy Clusters received an unexpected boost in 2021 when influencer Kylie Jenner declared the treat “next level” to her ...

Nerds Gummy Clusters are now the top sugar confection on the market, overtaking Mars Wrigley's Skittles, according to Ferrara. “We knew we had something that was kind of special, ...

Nerds Gummy Clusters – Grape Strawberry Blitz vs. Berry Punch Rush The new Nerds Gummy Clusters candy takes on a fun play into the world of football with "rival" flavors, featuring an all-star ...

America’s Newest Hit Candy Is Gummy, Crunchy and Printing Money Nerds Gummy Clusters are everywhere this Halloween. They were born from years of geeky research—and executives going with their gut.

Nerds Candy launched Nerds Gummy Clusters in 2020, two years after it was bought by Chicago-based Ferrara Candy Company. Prior to the release of the clusters, all Nerds Candy products combined ...

How Daring to Be Different Made Nerds Gummy Clusters a Top-Selling Candy. Launched in 2020, the crunchy, chewy candy has posted $500 million in sales so far this year, as consumers make Nerds cool ...

Nerds Candy saw a 900% jump in sales in 2024 thanks to Nerds Gummy Clusters, a popular bite-size treat. Nerds Gummy Clusters made Nerds cool again. What’s behind the obsession?