Market research agency Kadence International has promoted James Hingley to senior insight executive in its UK team.
With proposals to ban under-16s from accessing social media under discussion, what should technology firms and brands ...
Consumer confidence rose one point in January to a score of -16, but marked a decade since consumer confidence measures were ...
The data is then automatically cleaned, structured and streamed, with clients of Generation Lab able to ask questions of the data using a preferred AI assistant, with Verb uses the Model Context ...
AI is a research enhancer, not a human replacement, and is unlikely to lead to an obliteration of market research jobs, speakers at an MRS conference have said.
Ipsos is planning to invest €1bn in its operations over the next five years as part of a new strategy to return to sustained growth.
Through the deal, Vista Grande will expand its offer, adding Ameritest’s creative testing product to its existing consumer and shopper insights business. Brands use Ameritest’s methodologies to see ...
Marketing strategy, consumer behaviour and analytics consultancy GBK Collective has appointed Ben Rogers as president, client services.
Strategic insight agency Disrupt Insight has appointed Teo Valdes as senior research executive. Valdes (pictured) was previously at Impact Research, where he worked across mixed-method projects in ...
Data quality clearinghouse Data Quality Co-op (DQC) has created a Data Trust Score product to highlight the trustworthiness ...
Columnist Louise McLaren reflects on career change, talking to those who have made a shift in the world of insight.