As CTV changes how people consume content beyond the big screen, AI is simultaneously changing the way advertisers design, plan, activate and measure campaigns. Together, these two changes mean ...

Attendees are invited to visit ISE stand 5E800 to explore Magewell’s new Pro Convert IP to HDMI, and their entire lineup of innovative solutions, designed from the ground up to provide the performance ...

Ampersand, an audience-first TV advertising sales and technology company, has announced the launch of TrueStream Political, a purpose-built political streaming solution designed to modernize how ...

Today, fandom isn't found exclusively in front of a television. It's a moving target that flows from the broadcast to creator highlights, and from betting apps to the stadium. The days of securing ...

The Super Bowl is a one-of-a-kind live TV event that requires a context-aware approach to measurement - and one that doesn't prize immediate action as the gold standard. It reveals something important ...

Is the Olympic Committee's host broadcaster warming to the notion of transitioning to virtual or REMI production for this winter's fast-approaching Milan Cortina games? Speaking as part of a ...

Free Live Sports president Cathy Rasenberger argues that sports leagues and broadcasters need to adapt to the ways Gen Z viewers consume content-short-form, social, athlete-centric storylines-if they ...

Riedel Communications, in cooperation with the German Basketball Federation (DBB) and the German Sport University Cologne (DSHS), deployed its RefCam for the first time in Germany's 2.

Warner Bros. Discovery (WBD) is deploying a purpose-built broadcast platform and a large physical presence to deliver fully immersive coverage to audiences for the upcoming Winter Olympic Games.

In this exclusive interview with Streaming Media Europe editor Steve Nathans-Kelly, G&L Systemhaus CEO Alexander Leschinsky, explores the evolving landscape of streaming and content security, ...

Video is becoming a primary interface between companies and customers, not an optional layer on top of written content.

As video has taken center stage on Facebook in recent years with the proliferation of Reels and Stories, AV1 deployment has become increasingly central to Meta's video strategy, reports Meta technical ...