Some 88% of B2B marketers use content marketing for their marketing efforts, as do 76% of B2C marketers, according to research from MarketingProfs and the Content Marketing Institute. But the mindset, ...

The Goods and Services Tax Network (GSTN) has announced the implementation of Phase-III changes to Table-12 of GSTR-1 and GSTR-1A, effective from the tax period of April 2025. This change forms part ...

What are B2B payments? B2B payments are transactions that occur between two businesses for goods or services. This term differs from business-to-consumer (B2C) transactions, which are made ...

B2B marketers are more likely than B2C marketers to apply personalization to emails and websites, according to recent research from Evergage and Researchscape International. The report was based on a ...

The GST Network (GSTN) has rolled out Phase-III reforms to Table-12 of GSTR-1 and GSTR-1A to streamline HSN-wise summary reporting and minimize errors and misclassification. These changes are ...