A decade ago shopping for makeup was an in and out job. Now it’s as overwhelming as the US cabinet. So many mandates all at once.

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Get ready to go from "I didn't know that existed" to "I can't live without it" in about 60 seconds. View Entire Post › ...

Victoria Beckham Beauty is expanding into the tools category with nine sleek makeup brushes, inspired by the art of ...

We recently published a list of Jim Cramer Discusses These 11 Stocks & Says People Don’t Understand Tariffs. In this article, ...

A great pair of tweezers is a must for any make-up bag. In fact, as someone prettily talented at growing a moustache, I often ...

Beauty, Inc. (NYSE:ELF – Get Free Report)’s share price hit a new 52-week low during trading on Friday . The stock traded as low as $60.35 and last traded at $61.16, with a volume of 314214 shares ...

Whether you’re going for a natural daytime makeup look, applying fiddly false lashes, or attacking the tiniest stray hairs with your tweezers, a lighted makeup mirror can help make sure you step ...

To help narrow down the choices, I consulted several experts about their go-to mascaras, from wedding makeup artists who ... The shape of the brush at the end of the mascara wand plays a big ...

A common mistake is choosing a lip liner that is too dark or using it to define a very sharp edge, which can result in an ...