Forget bracelets. A New Jersey artist is designing intricate critters on her pegged loom – and melting hearts along the way Sandra Sobieraj Westfall is a former national political correspondent, ...
A girl works on a Rainbow Loom at her home in Wichita. The toy, engineered by two former Wichita State students, has become wildly popular and inspired several copycat versions. Travis Heying File ...
A company that sells Rainbow Loom, a toy that transforms colorful rubber bands into intricate bracelets, key chains, rings and accessories, rose from humble beginnings to a profitable pop culture ...