Netflix ad ambitions grow as low-cost plan surges to 190 million viewers

Netflix unveiled it has more than 190 million monthly active viewers watching commercials on Netflix, as the streamer aims to expand its reach into advertising.

Google is hiring an economist to understand how advanced AI could affect our wallets

Google DeepMind is hiring a "Senior AI Economist" to explore how AGI could rewire the economy when it arrives.

How APIs extend data access and automation in Google Ads and Meta Ads

Go beyond dashboards. Use platform APIs to access deeper data, connect insights, and automate workflows that reveal new ...

Using Attribution Paths To Transform Your Google Ads Strategy

A clear, data-focused look at how GA4 Attribution Paths help advertisers validate Smart Bidding, prove assist value, and ...

Alphabet's $100 Billion Quarter Shows AI Isn't Just for Chips, It's for Ads, Too

Alphabet's price-to-earnings ratio of 29.8 and forward P/E of 27.3 are exceptionally reasonable considering that Alphabet is ...

Transcript: Is Big Tech spending too much money?

This is an audio transcript of the Unhedged podcast episode: ‘Is Big Tech spending too much money?’ ...