Influencer marketing’s rising credibility is also reflected in Kantar’s latest India rankings. Among online media channels, ...

Dubai has created a professional development initiative aimed at setting new, global benchmarks for travel content creation ...

CreatorDB points out that not all influencer partnerships deliver results, and knowing how to find and approach the right ...

With B2B influencers on the rise, experts in the region advise marketers to prioritise trust and credibility over visibility ...

“Micro-Influencer Marketing: The Impact of Teen Viewers’ Skepticism on Brand Attitudes and Purchase Intentions” was published ...

An article by Irina Tatarinova, Brand Director at Flowwow From Instagram-driven shopping to WhatsApp business groups, ...

This week’s US economic indicators, from jobless claims to the Services PMI, could influence Bitcoin’s price dynamics and ...

If you’re still thinking influencer marketing is only for big-budget brands, I encourage you to read this. The power of micro-influencer automation for ...

Social media, which was intended to be a digital space for users to create and share content through a social network, has now sprouted into a career opportunity for many creators. The influencer ...

Audrey and Jeremy Roloff talk about balancing life after 'Little People Big World' with creating content selling products and diversifying income streams ...

Terms like "creator" and "influencer" are frequently used interchangeably, yet they represent distinct roles within the ...

Entertainers can't be tariffed — at least not yet — but content creators, especially those who double as small business owners, are in a world of their own when it comes to the impacts of President ...