NBA legend LeBron James has been unveiled as the first male athlete to be immortalised as a Ken doll by Mattel. Dubbed the ‘Kenbassador’, the doll celebrates James as a cultural icon and role model.

Mattel launched a LeBron James Ken doll—and yes, he is an inch taller than any other Ken sold before. The Lakers legend is the first “Kenbassador” of Mattel’s Barbie Signature Kenbassadors Collection, ...

Mattel Inc. unveiled the LeBron Ken doll on Wednesday to kick off the toy manufacturer’s “Kenbassador” series. Last year, nine female athlete Barbies, including tennis star Venus Williams ...

LeBron James is ready to sing, "I'm Just Ken." The Los Angeles Lakers star is getting his own doll from Barbie manufacturer, Mattel, and the LeBron James Family Foundation. The NBA player is the ...

LeBron James is now the first professional athlete to have his own Ken doll. Barbie manufacturer Mattel unveiled the doll on Wednesday, with James’ first name on the back of a custom blue ...

Mattel unveiled its first male athlete Barbie doll modeled after NBA player LeBron James. It is the first in a series of planned athlete dolls the toy company calls “Kenbassadors.” Last year ...

AKRON, Ohio — Mattel has announced that Barbie is releasing the first Ken doll of a professional athlete, which will be in the likeness of Akron native and NBA star LeBron James “to recognize ...

Now he’s the new, first-of-a-kind, Kenbassador. Mattel is announcing that James is the first celebrity doll to be released in a new series of collectibles intended to celebrate the 65th birthday ...

"Ken is Barbie's longtime best friend and supporter," said Krista Berger, senior vice president of Barbie and global head of dolls at Mattel. "We are excited to bring fans a new presentation of ...

LeBron James is going from Crypto.com Arena to a "Mojo Dojo Casa House." Mattel, the makers of Barbie, announced on Wednesday that the Los Angeles Lakers superstar will be the first professional ...

As of this morning, thanks to the folks at Mattel, King James can add one more title to his roster: Barbie’s first-ever official Kenbassador. Speaking on the honor of having Barbie and the ...