The collaboration aims to shift the brand’s digital marketing to a data-driven, lifecycle-based approach, with a focus on ...
AI promised efficiency, delivered backlash, and reshaped creativity, media and jobs. As 2030 nears, advertising faces a ...
On paper, the Brihanmumbai Municipal Corporation is a city government. In practice, it is one of the largest spending ...
WebEngage, a customer data and engagement platform, announced its partnership with “HomeEssentials,” a home and lifestyle brand, to support an app-first approach to customer engagement. As ...
The industry is expected to grow from $32.2 billion in 2024 to $47.2 billion by 2029, nearly twice the global average of 4.2%. With 60% of GCCs poaching from each other, Global Capability Centres must ...
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