The first is that building a search engine would be expensive and time-consuming, which makes sense -- search advert ...

Last week Google proposed a three-year ban on strict long-term exclusivity deals involving any ”proprietary Apple feature or functionality.” Cue warns that removing the search deal would ...

Apple's Senior VP Eddy Cue stated that developing a search engine is not a strategic priority for Apple due to the significant financial and resource investment required, the rapid evolution of ...

In a new court filing this week spotted by Reuters, Eddy Cue, Apple’s Senior Vice President of Services, outlined why Apple itself would never develop its own search engine. Cue explains that ...

A court filing in the Google monopoly case reveals Apple's lack of appetite for building a search engine or entering the ...

Apple says it plans to stick to what it knows best, and that doesn't include building its own search engine. In court papers filed this week in Washington, DC, Eddy Cue, Apple's senior vice ...

The company filed a document with the court this week explaining why the agreement is important and why it’s not working on its own Apple Search product. While Eddy Cue’s explanations make ...

Apple has no intention of developing its own search engine, according to Eddy Cue, the company’s Senior Vice President of ...

In a pretty recent development it has been known that there were specific reasons why Apple has not taken on Google and then ...

Apple's senior vice president of services Eddy Cue has explained why the iPhone maker does not plan to create a search engine like Google. In ...

In a declaration filed on Monday, Apple's senior vice president of services, Eddy Cue, asserted that Apple has no interest in creating its own search engine and would prefer to continue to use Google.

Interestingly, Apple's intervention included a spiel from Senior Vice President of Services, Eddy Cue, on why the company wouldn't build a competing search engine of its own. I'm in total ...