Kendrick Lamar delivered an unforgettable performance at the Super Bowl LIX Halftime Show on February 9, 2025, at the Caesars Superdome in New Orleans. Blending powerful storytelling, dynamic choreography,

The rapper indeed made history. Roc Nation announced that his halftime show is now the most-watched Super Bowl performance of all time with a monster 133.5 million viewers, dethroning Michael Jackson's longstanding record of 133.4 million viewers in 1993.

Rap sensation Kendrick Lamar brought storytelling to the nation’s main stage at the Super Bowl LIX halftime show on Feb. 9. The performance came after Lamar swept the Song of the Year and Record of the Year categories at this year’s Grammys on Feb. 2, totaling five Academy Awards for his hit single “ Not Like Us .”