This article argues for a paradigm shift in the use of AI in marketing: Efficiency should not be the primary goal of AI ...

More and more women in the DACH region are successfully starting their own businesses—driven by a desire for greater freedom ...

Mehr und mehr Frauen in der DACH-Region gründen erfolgreich ihr eigenes Unternehmen – mit dem Wunsch nach mehr Freiheit und Selbstverwirklichung. Doch was macht den Unterschied zwischen scheitern und ...

Das TISAX®-Label ist für viele mittelständische Zulieferer keine freiwillige Entscheidung mehr, sondern Eintrittskarte in die Automobilindustrie. Doch statt das TISAX®-Label nur als Pflicht zu sehen, ...

Leadership isn't theatre. In an age of chaos, we need intellect, not charisma. The future belongs to those who dare to think differently.

How are data protection and BCM related? The GDPR demands more than just data security; it requires availability and crisis resilience.

Data, Insights and AI - we are in a new business world and management is evolving too. This article will help you understand the future of management.

Learn why AI is redefining the competitive landscape and how to build a resilient strategy that can create a moat to protect your business from emerging threats.

Explore 13+ AI threats, from biases to superintelligence. Understand risks, future challenges, and how we can prepare for AI's evolving impact on society.

Explore RedNote (Xiaohongshu), the Chinese social media platform that is attracting U.S. users amid TikTok uncertainty. Learn how it works and how it even bridges East and West cultures.

Intercultural competence promotes communication, cooperation and innovation in the global economy and creates an inclusive corporate culture.

Explore the differences between trends, hypes, and fads and learn how to manage their impact on society, business, and culture and how to navigate this popularity life cycle.