The re-brand, 'Just Essentials by Asda' launched in May 2022 to replace Asda's existing opening price point brands, Smart Price and Farm Stores. Now 18 months in market, the re-brand has experienced ...

Destiny worked with Asda’s innovation team to ensure the chips to chicken, to curry sauce ratio was just right Priced at just £4.22, the Chip Shop Curry Pizza is available now in-store at Asda’s pizza ...

Asda will be reducing five essential lunch items to only 8p to ... Crunchy Broccoli' (360g), 'Crunchy & Sweet Carrots' (1kg), 'JUST ESSENTIALS White Potatoes' (2kg), 'British Swede,' and the ...

As chip shop consultant for the project, Destiny worked with Asda’s innovation team to ensure the chips to chicken, to curry sauce ratio was just right Destiny Harold, AKA the iconic Chip Shop Diva, ...

Asda has made a major change to thousands of essential items in stores ... City Cheese 350g - reduced from £3.75 to £2.50 ...