Starbucks’ “mosh pit” problem at the barista counter has been a priority for new CEO Brian Niccol to fix quickly. He said the coffee giant had bet too hard on mobile and drive-thru orders ...
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Now, they’ve hired former Chipotle CEO Brian Niccol to turn the tide by investing in the company’s moneymakers – its cafes. Photo: Alexandra Larkin It’s a steep hill to climb at a time ...
Now, they’ve hired former Chipotle CEO Brian Niccol to turn the tide by investing in the company’s moneymakers—its cafes. Photo: Alexandra Larkin Roughly five months into his tenure running ...
Brian Niccol wants to give Starbucks’s operations a caffeinated jolt. Roughly five months into his tenure running the world’s largest coffee chain, Niccol is spearheading changes to overhaul ...
But new CEO Brian Niccol has been starting to put together more specific ways it looks to do exactly that. Investors are cautiously optimistic, and shares are responding accordingly, up ...
Late last year, newly-minted CEO Brian Niccol announced major changes in the Starbucks pipeline—including plans to cut down its menu by a whopping 30%. And while we're still waiting with bated ...