Moderated by Julius Ramirez, SVP and GM, global product and partnerships at Doceree, the panel “Path to Marketing Mix Model ...

and international partners to finalise the operational framework for implementing the WPS NAP, ensuring it moves from policy to action. A Women, Peace, and Security (WPS) National Action Plan (NAP ...

Sun Siyam Resorts, a Maldivian-owned hospitality group with over 30 years of experience, and an attainable luxury properties portfolio in the Maldives and Sri Lanka, has appointed Intrepid Marketing & ...

Boise State University is adopting the National Institute of Standards and Technology (NIST) cybersecurity framework, a significant step that enhances the university’s ability to compete for sponsored ...

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A crisis communications plan is mandatory to protect your business. Incident response isn’t the only challenge CISOs must face when confronted with a cyberattack. Corporate communications also ...

Marketing communications and strategic communications are two approaches to that goal that differ in scope. While the former focuses on the marketing department and sending a unified company message, ...

Google is rolling out a slew of new features — some powered by AI — across Search, Maps, and Gemini that are designed to help people plan their summer vacations. The new features arrive as ...

But, how do you get there? That’s where a marketing measurement plan comes in. This framework acts as a blueprint, outlining the critical components that keep your marketing data and analytics ...