Microsoft Ads now disapproves individual assets and provides precise 90% conversion reporting, giving advertisers greater control and insight.

Strike another nail in the coffin of brick-and-mortar video stores. Netflix has agreed to pay $1 billion over the next five years for the online streaming rights to movies from Paramount, Lionsgate ...

As the Xbox brand expands to all gaming platforms, the Xbox Ally X puts its best foot forward with huge performance and a ...

More users are streaming games from the cloud, giving Microsoft critical optics on the next high-margin business phase: free ...

CEO of gaming at Microsoft, Phil Spencer, has revealed that compared to this time last year, Game Pass cloud hours are up 45% ...

Oscar Gonzalez is a Texas native who covered video games, conspiracy theories, misinformation and cryptocurrency. A Microsoft official confirmed to The New York Times on Friday that it is conducting ...

Dominik Bošnjak is a freelance writer from Croatia. He has been writing about games for as long as he can remember and began doing so professionally circa 2010. If he was forced to pick a favorite ...

Gaming has shifted tremendously since the halcyon days of large gatherings around a glowing TV and a singular console in somebody’s basement. Now, playing with friends (or solo, if that’s more your ...

Related reads:Xbox Ally X vs. Xbox Series X: Which Xbox Is the Future? Xbox itself has made a big deal out of its "Play Anywhere" initiative, and in my experience, it's become one of the best ...

Xbox itself has made a big deal out of its "Play Anywhere" initiative, and in my experience, it's become one of the best conveniences of playing games across its ecosystem. All first-party Xbox games ...

Cameron Winter sings Bruce Springsteen’s “Dancing in the Dark” in the launch trailer for the ROG Xbox Ally. At least, that is what we can deduce based on the seemingly unmistakeable tenor of the ...